We build systematic marketing

We do not replace people. We install a system in which your team does more. A 2-week audit shows where the funnel loses inquiries and money, then we fix the most expensive gaps together with your team. The team keeps the work it does well, while routine goes to AI agents: daily recalculation of campaign unit economics, budget reallocation, creative and report production. The director gets a transparent picture from impression to contract and hard numbers for decisions. In our cases this loop has lifted return on ad spend up to 16x without growing headcount.

Agencies sell people's hours and report activities: so many banners produced, so many posts published. We sell a working marketing loop and report business metrics: cost per lead, conversion to deal and revenue. The difference is in how the work is wired. End-to-end analytics and AI agents calculate the unit economics of every campaign daily and switch off whatever burns budget, with no middlemen between data and decisions. The tools we use we build ourselves: you can see them in the product catalogue. That is why we comfortably commit to results, up to a partnership where part of the fee is tied to sales.

In our projects AI covers five daily jobs. It calculates campaign unit economics: cost per lead, lead quality and payback per channel. It reallocates budgets and switches off combinations that burn money. It produces creatives and content for audience segments. It listens to sales calls and tags the reasons deals fall through. It tests hypotheses faster than a team can by hand: dozens of ad variants instead of three. People stay where negotiations and strategy are needed. All the numbers are in the cases and in the audit, no magic and no promises out of thin air.

Because it is a working product, not a sales presentation. The team spends 2 weeks mapping campaigns, funnels, analytics and cost per lead. You get a map of where money leaks and a prioritised action plan you can implement yourself or with any contractor. Free audits are built differently: they are done fast and shallow to sell you services. Our audit pays for itself even if we never work together again, and if you decide to continue, its full cost is credited toward the pilot. In effect you pay once and get both the diagnosis and the start of implementation.

We decline in three situations. First: the product is raw, the price is far above the market and marketing is expected to compensate for a weak offer. Advertising amplifies a product, it does not replace one. Second: you need results a week before handover. A marketing system needs a horizon of at least a quarter: that is how long it takes for data to accumulate, tests to run and cost per lead to stabilise. Third: no access to data and decisions, where every step takes months to approve. In every other case we start with the audit: it shows whether working together makes sense.